Few simple steps to follow to increase the user engagement and retention of your mobile app!

Users quite often install and uninstall apps on their phones. But, there are very few apps which they don’t uninstall. There can be various parameters behind it, can be their likeliness towards the app or it’s more engaging or has a great community to interact. But remember, not all apps have these cool stuff which aligns with the interests of the user.

In the recent past, most of the online businesses are clueless on what is making the user leave their platform and facing few of the below problems.

High app uninstalls!

Image Source: Google Analytics

Dip in user engagement and retention :(

Image source: Moz.com, Mobile App Marketing, App Retention, and building Real Customer Relationships

Most of the businesses are exploring various options to engage or connect the users of their app. On top, everyone wants to decrease the uninstall rates of their app and avoiding this is a major concern now!

Here are few simple steps which a business (with an app or website) could follow to solve the aforementioned problems. Read More


How Jekalo is using Applozic to help people ride together

Jekalo; a Yoruba phrase for “let’s go” is an app-based, ride-sharing platform which allows users hitch a ride with another user going along…


How Jekalo is using Applozic to help people ride together

Jekalo; a Yoruba phrase for “let’s go” is an app-based, ride-sharing platform which allows users hitch a ride with another user going along a similar route. Users can also offer their rides to fellow users on Jekalo for some cool benefits.

Ride-sharing (also car-sharing or carpooling) is the sharing of car journeys so that more than one person travels in a car. By having more people using one vehicle, ride-sharing reduces each person’s travelling costs such as fuel costs, tolls, and the stress of driving.

How does Jekalo bridge the communication gap between riders and ride owners? Read More


Bring communication to apps with MQTT based Applozic Chat SDK

Today version 3 of the Applozic Chat SDK is available, providing developers with a MQTT based leaner, faster and scalable real time…


Bring communication to apps with MQTT based Applozic Chat SDK

Today version 3 of the Applozic Chat SDK is available, providing developers with a MQTT based leaner, faster and scalable real time messaging SDK.

Since the last time, we launched the SDK, we’ve learned a lot about how developers are using the Applozic messaging sdk and the pitfalls they’ve encountered. This version simplifies the sdk in several ways and also brings new exciting features.

Features

  1. Online/offline presence
  2. ‘Last seen at’
  3. Typing indicator
  4. Unread message count
  5. Offline support

Performance improvements

  1. MQTT protocolMQTT is specifically designed to use bandwidth and batteries sparingly. Using MQTT connection and routing messages through Applozic chat server, we are able to achieve phone-to-phone delivery in the hundreds of milliseconds.
  2. Data caching

Messages and contacts data are now cached at the device side to avoid multiple calls going to server, which not only reduces the bandwidth used by the app but also makes the chat history loading really fast.

Customizable Design

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